Summary
This position will help support our diverse portfolio of YouTube channels. This position will be based in the New York or LA office. The channel coordinator will play a crucial role in ensuring our videos live their best possible lives during the entire distribution life-cycle.
Category
Digital Media
Social Media
Location
Greater New York City Area
Time Period
Full Time
Posted Date
May 13, 2022
Start Date
N/A
End Date
N/A
Job Description
Ongoing responsibilities include:
Video Uploads
- Making sure videos are in the right specs
- Ensuring all settings are correct
- Enabling Content ID
- Watching down every second of content to ensure no errors happened during export or upload
- Optimizing content with relevant tags and keywords
- Ensuring all links are in the description and work
- Place end screens & cards
- Make sure thumbnails are showing up correctly and no essential bits of information are blocked by on screen elements
- Read down and correct captions for errors
Community Management
- Answer comments in real time for the first hour after channel uploads to encourage superfan engagement
- On a daily basis, ensure 75% of comments across all three channels are replied to or receive a heart
- Work with channel producers to develop a show “voice” to represent the channel in comment replies
Community Tab/Stories
- Ideate, create, and post 2 community tab posts per channel per week
- Ideate, create and post 1 story (multiple posts in one) per channel per week
- Analyze performance of posts and pull occasional insights to better optimize content
- Screenshot story performance before post expires
Channel Maintenance
- Update channel pages: ensure new content is being promoted, update trailers, playlists, header art, etc. when necessary
- Update end screens on old videos to drive to newer content
- Update playlists, ensure newly uploaded videos are added to their designated playlists
- Create 2-3 new playlists each month
Data Pulls & Analysis
- Pull channel-level & video-level data monthly for the Sr. Strategists to review
- Compile monthly reports and performance insights for your channels
- Update channel performance tracking docs
Other Duties
- Assist the Sr. Strategists with data pulling for deep dives across the network. Work with the Sr. Strategists to set up A/B Testing, gather assets from producers, and monitor testing campaigns
- Content ID
- Make sure all videos are properly monetized
- Review flagged content weekly & release unnecessary claims
- Put in manual claims as needed
- Help maintain data-storage systems
- Assist with other process/organizational projects to ensure the smooth operations of the YouTube Strategy department
Requirements:
- A college degree or equivalent experience
- Strong analytical skills
- Good writing skills
- Strong grasp of Excel/Google Sheets
- A love of YouTube
- Attention to detail
- A love of checklists/process
- Strong organizational skills
- Ability to prioritize projects
Preferred
- Knowledge of conditional formatting, if statements, vlookups, pivot tables, and graph creation. Previous experience with YouTube Analytics and content creation (IG Stories & YouTube Community posts)
Job Type
Full Time
Weekly Limit
N/A
Shift
Day