Summary
The Ad Sales Planner position is responsible for creating, analyzing and communicating sales proposals to the ad sales team for presentation to advertising agencies and/or clients.
Category
Digital Media
Sales
Location
Greater New York City Area
Time Period
Full Time
Posted Date
May 25, 2023
Start Date
N/A
End Date
N/A
Job Description
The Ad Sales Planner position is responsible for creating, analyzing and communicating sales proposals to the ad sales team for presentation to advertising agencies and/or clients. Collaborate and work across all media platforms & departments to create proposals, execute campaigns, manage stewardship and pacing of digital deals. This role is a key point of contact post sale to our agency/clients’ partners and provide excellent client services.
Responsibilities
- Create Ad Sales media plans based on Pricing and Planning direction
- Assist in pricing negotiations between the Pricing & Planning Team and the agency for all upfront and scatter buys
- Work closely with Inventory Management to maximize revenue based on marketplace, inventory conditions
- Review all IO’s to ensure they match approved media plans.
- Tracking all Content Delivery via various platforms (Digital & social platforms etc)
- Track individual deal delivery and proactively optimize campaigns based on delivery. Work closely with the Inventory team to ensure digital campaigns pace to client goals.
- Foster key relationships with clients and agency contacts
- Work closely with key stakeholders on timing and execution of campaigns.
- Monitor digital traffic to proactively monitor changes
- Work with Marketing Team to develop and execute custom opportunities
- Provide weekly reporting and campaign post summaries of account delivery
- Work with finance to resolve order/invoice-billing discrepancies
Qualifications:
- Bachelor’s degree or 4 years of Agency or Network experience
- Strong analytical skills and ability to be flexible in a changing sales environment
- Excellent interpersonal skills as well as written and verbal communication skills
- Eagerness to learn and grow
Position Salary range: $65 - 75k
Job Type
Full Time
Weekly Limit
N/A
Shift
Day