Summary
With the direction of department leaders, will own and maintain SNY's brand and tone of voice across platforms to ensure consistency
Category
Digital Media
Live Event / On Location Services
Marketing / Advertising / Pr Services
Social Media
Video Editor
Video Producer
Location
Greater New York City Area
Time Period
Full Time
Posted Date
Jan 03, 2023
Start Date
N/A
End Date
N/A
Job Description
Job Description
- With the direction of department leaders, will own and maintain SNY's brand and tone of voice across platforms to ensure consistency
- Produce and edit video, images and GIFs for use across SNY.tv and social media platforms
- Pitch, write, create and curate content for social media platforms. Ensure that the posts reflect the tone and voice of SNY's content strategy
- Optimize linear content to be published on SNY.tv and social platforms
- Build audience engagement with an understanding of data and analytics, identifying and monitoring trends
- Execute and measure marketing initiatives, including targeting and boosting, in coordination with the Multi-Platform Marketing Manager
- Brainstorm, draft and implement strategies to guide our social media efforts
- Cover events live across social platforms
- Plan social-first editorial strategies, as well as custom content for visual platforms like Facebook videos and Instagram
- Edit and cut videos for our various social media platforms
- Run breaking news events across social media, including live tweeting and Facebook Live
- Innovate new content strategies to broaden the brand's reach
- Train reporters and editors across the newsroom in social media best practices
- Stay up to date on the latest social media announcements and emerging technologies
Qualifications
- Demonstrated ability to manage multiple stories and projects at once in an organized manner
- Proven track record building an audience and deepening engagement with targeted demos as part of a team
- Willingness to work long hours and on weekends with short notice
- Minimum one year experience in social media or audience engagement
- Strong writing and editing skills required
- Bachelor's Degree preferred
- Previous experience in a breaking news environment is a plus
- Proficient in the use of the following camera and editing systems: DSLR, iPhone 8+,TVU, AVID, Photoshop, Premiere, Tellyo
- Must be willing to work non-traditional shifts, including nights, weekends, and holidays
Job Type
Contract
Weekly Limit
N/A
Shift
Day, Evening