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HoH Content Strategist

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HoH Content Strategist

• Intermediate Level
Skills: Social Media Editor Digital Media Video Editor Business Strategy & Development

Summary

House of Highlights is a key part of the Bleacher Report/TNT Sports portfolio, representing one of the most influential media brands for the Gen-Z audience. We are looking for an energetic self-starter to be an integral part of the House of Highlights team, focusing specifically on original content strategy and the development of new content formats/series on social.

Category Digital Media  Editor  Social Media  Video Editor 
Location Remote Location
Time Period Full Time
Posted Date Jan 02, 2024
Start Date N/A
End Date N/A

Job Description

House of Highlights is a key part of the Bleacher Report/TNT Sports portfolio, representing one of the most influential media brands for the Gen-Z audience. With over 85 Million followers, HoH is the heartbeat of the Gen Z sports fan, who gravitate to the brand because of its authentic voice which remains celebratory, relatable and inclusive. Everything HoH does -- from the original content we create, to our collaborations with leagues, creators and brands, to the viral clips we curate from across the world -- aligns with these 3 core brand pillars, and it has created a connection with fans that feels more like a close friend than an inaccessible brand or publisher. 

We are looking for an energetic self-starter to be an integral part of the House of Highlights team, focusing specifically on original content strategy and the development of new content formats/series on social. The Content Strategist will play a multifunctional role that spans content ideation and piloting, new format and platform testing, developing relationships and incubating emerging creators, new audience development, social analytics, editing/packaging, and multi-platform distribution strategy/execution.

Your Role Accountabilities...
  • Working closely with HoH leadership team, social programming team and content production team to develop and execute new content ideas and viral formats. 
  • Piloting new content formats, both creating content individually and strategically partnering with external creators to help content ideas come to life 
  • Becoming a platform expert on key new/emerging platforms that matter to Gen Z, with a particular focus on YouTube and TikTok 
  • Proactively developing audience development tactics and systems for tracking key platform insights  
  • Serving as a gatekeeper of HoH brand, an expert for internal teams to leverage when developing HoH ideas across content partnerships and new platforms 
  • Editing/Optimizing content for maximum performance based on consumption habits, algorithm behavior and audience insights. 
  • Developing content plans tailored to specific events across all platforms. 
  • Publishing content across various platforms with native hooks, tags, and packaging to best optimize for maximum performance. 
Qualifications & Experiences...
  • 3-4 yrs of experience in media 
  • Passion for social content, creators, sports, and new media. 
  • Deep understanding of viral video content created specifically for social media 
  • Ability to work in a team environment with flexible work schedule, including nights and weekends and travel 
  • Extensive experience with content creation, editing and publishing 
  • Deep understanding of Adobe Suite (mainly Premiere + Photoshop) 
  • Able to pivot and change direction depending on content needs 
  • Energetic and enthusiastic self-starter who enjoys working under pressure 
  • Expert-level understanding of YouTube and TikTok 
Pay Range: $63,001.00 - $117,002.00 salary per year. 

Job Type Full Time 
Weekly Limit N/A
Shift Day, Evening
Attached Files
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