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Manager, US Marketing - Comedy

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Manager, US Marketing - Comedy

• Intermediate Level
Skills: Marketing / Advertising / Pr Services Project Management Budgeting Business Strategy & Development

Summary

The Netflix Series Marketing team seeks a Creative Marketing Manager to lead the day-to-day development and execution of 360 marketing campaigns for some of Netflix’s most exciting comedy series and stand-up specials.

Category Marketing / Advertising / Pr Services  Project Manager 
Location Greater Los Angeles Area
Time Period Full Time
Posted Date Nov 01, 2023
Start Date N/A
End Date N/A

Job Description

The Netflix Series Marketing team seeks a Creative Marketing Manager to lead the day-to-day development and execution of 360 marketing campaigns for some of Netflix’s most exciting comedy series and stand-up specials. The ideal candidate is highly-collaborative with a strategic mindset, strong creative point-of-view, and of course, a great sense of humor. 

CORE RESPONSIBILITIES
  • Build global 360 creative marketing campaigns for the Netflix Comedy slate including scripted series, stand-up comedy specials, and Netflix is a Joke initiatives (i.e. Netflix is a Joke Fest) — from strategy development to tactical execution of print, trailers, digital/social, and more.
  • Act as a liaison to internal cross-functional teams at every step of the campaign, from early strategy through campaign completion. 
  • Communicate and collaborate directly with talent, showrunners, executive producers, talent representatives and external studios.
  • Be the main point of contact with agencies - brief, hire, manage and give feedback to create the best campaigns.
  • Collaborate with our international regions to extend your campaign strategy/creative around the world and maximize its impact.
  • Lead on-set capture of custom creative assets.
  • Manage creative budgets and negotiate scope agreements with external partners
WHO WE’RE LOOKING FOR
  • You have built world-class, culturally relevant, conversation-driving creative. 
  • You can conceptualize and articulate creative strategy and big ideas that people will rally around.
  • You understand how to tell a strategic, compelling and cohesive story across all platforms.
  • You have worked on 360 campaigns, from strategy development to tactical execution (i.e. AV/trailers, digital/social, print/out-of-home and more). 
  • You have experience concepting and creative directing marketing photo and A/V shoots.
  • You are a cross-functional team player who is able to engage, listen and collaborate with internal departments.
  • You can effectively communicate to senior executives, showrunners, producers, talent and talent representatives as needed.
  • You are a proactive self-starter, who is resourceful and solution-oriented. You demonstrate strong judgment in the face of ambiguity.
  • You thrive in a fast-paced and demanding environment.
  • You strive to innovate, try new technologies and disrupt marketing norms in your work. 
  • You are passionate and curious about all aspects of the Netflix business.
The overall market range for roles in this area of Netflix is typically $175,000 - $445,000

Job Type Full Time 
Weekly Limit N/A
Shift Day
Attached Files
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