Summary
The Producer, Creative Services at WFTS is responsible for writing and producing on-air promotions, proof of performance, station sponsorship spots and client commercials.
Category
Digital Media
Editor
Marketing / Advertising / Pr Services
Producers
Social Media
Video Editor
Video Producer
Writers
Location
Tampa/St. Petersburg, Florida Area
Time Period
Full Time
Posted Date
Mar 07, 2024
Start Date
N/A
End Date
N/A
Job Description
The Producer, Creative Services at WFTS is responsible for writing and producing on-air promotions, proof of performance, station sponsorship spots and client commercials.
WHAT YOU'LL DO:
- Conceptualize, write, and edit on-air promotional spots for news, programming, web, and special projects and client commercials using multiple platforms.
- Works closely with reporters and management staff on story development and promotional script ideas.
- Organize promotion projects.
- Interact with and respond to social media audiences.
- Analyze rundowns to coordinate the best on-air, social, and digital marketing materials.
- Provide analysis for digital audience engagement and review.
- Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth.
- Work closely with the team on story development and promotional script ideas.
- Work closely with affiliates to support programming on air and online.
- Perform other duties as needed by management.
WHAT YOU’LL NEED:
- High School diploma (or GED) required. Bachelor’s degree preferred
- 1 - 3 year’s experience of writing or editing in local broadcast preferred
- At least two (2) years professional broadcasting marketing/promotions/creative services experiences required.
WHAT YOU'LL BRING:
- Knowledge of social media maintenance
- Understanding of media audience ratings
- Working knowledge of current creative suite for product development
- Superb attention to detail, time management skills, and strong communication skills
- Knowledge of post-production television editing suites, with emphasis on Adobe Creative Suite
- Experience working with camera, audio, and light equipment
- Working knowledge of MAC systems
- Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
Additional Requirements
- Must be able to lift up to 50 pounds
Job Type
Full Time
Weekly Limit
N/A
Shift
Day