Job Details
Social Media Marketing Strategist
Social Media Marketing Strategist
Summary
The Social Media Strategist position develops the social strategy for specific platforms across QVC's social media presence. You will report to the Manager, Social Media.
Category
Digital Media
Marketing / Advertising / Pr Services
Social Media
Location
Pennsylvania
Time Period
Full Time
Posted Date
Jun 05, 2023
Start Date
N/A
End Date
N/A
Job Description
The Social Media Strategist position develops the social strategy for specific platforms across QVC's social media presence. You will report to the Manager, Social Media.
The team focuses on supporting monthly brand/digital priorities through the creation of engaging content, and by using relevant, external social trends. They work with established, partners creating engagement and community across our social platforms.
Your Impact
The team focuses on supporting monthly brand/digital priorities through the creation of engaging content, and by using relevant, external social trends. They work with established, partners creating engagement and community across our social platforms.
Your Impact
- You will develop and implement the social media strategy to support QVC's brand priorities across multiple platforms including Facebook, Instagram, TikTok, Twitter, YouTube, Pinterest, and more.
- You will develop engaging, on-trend campaigns to align with QVC's priorities and promotions; Responsible for daily posting and creation of content across QVC's social platforms; Maintain social media/editorial content calendar.
- You will provide direction and feedback on our static image and video content strategy.
- You will monitor brand, vendor, competitor, and influencer conversations using QVC's social listening tools.
- You will analyze daily, weekly and monthly reporting to inform strategy across all social platforms; monitor social pages for content & community building opportunities.
What You Bring
- BA/BS in marketing, communications, merchandising, or related field; or equivalent experience
- At least 2 years business experience in social media or marketing environment.
- Experience with Facebook Business Manager/Meta Business Suite.
- Knowledge of social media calendar, scheduling, and reporting platforms preferred (Airtable, Conviva, Social Commerce [formerly Curalate])
- Experience with photography and photo editing software (Adobe Photoshop), videography and video editing software and apps (Adobe Premiere Pro)
- Social content creator (on-camera and off) -!
- This is a hybrid role.
Job Type
Full Time
Weekly Limit
N/A
Shift
Day
Attached Files
N/A