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Video Producer, Lifestyle – TODAY Digital

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Video Producer, Lifestyle – TODAY Digital

Salary: $65,000 - $90,000
• Intermediate Level

Summary

The TODAY Digital team is a force of creativity, imagination and collaboration. We're currently looking for an eager and creative Video Producer to join our innovative Health and Wellness team. This person will report to TODAY’s Coordinating Producer and will be responsible for helping launch and grow our ‘Start TODAY’ brand across social and digital– a destination for all things fitness, nutrition and self-care.

Category Digital Media  Producers  Social Media  Video Editor  Videographer  Video Producer  Writers 
Location New York
Time Period Full Time
Posted Date Feb 29, 2024
Start Date N/A
End Date N/A

Job Description

Want to work with one of America's most loved and trusted brands? The TODAY Digital team is a force of creativity, imagination and collaboration. We're currently looking for an eager and creative Video Producer to join our innovative Health and Wellness team. This person will report to TODAY’s Coordinating Producer and will be responsible for helping launch and grow our ‘Start TODAY’ brand across social and digital– a destination for all things fitness, nutrition and self-care. Shooting, editing and producing premium digital video from start to finish will be essential for this role. 

This position is represented by the NewsGuild-CWA.
 
Responsibilities:
  • Produce, write, script, shoot and edit original social and digital videos focused on health and wellness content
  • Coordinating the execution of studio shoots and edits – and often stepping in to shoot and edit themselves.
  • Evolve the overall social presence of health and wellness content under the ‘Start TODAY’ brand
  • Work alongside talent and celebrity guests to produce regular social franchises in the health and wellness space
  • Coordinate alongside broadcast producers for ‘Start TODAY’ segments, prepping all necessary graphics and marketing materials for digital and broadcast integrations
  • Coordinate with producers on show teams, site programming, and marketing, especially the day before major, exclusive ‘Start TODAY’ moments and events
  • Collaborate on new and innovative video and social projects to bring in new audiences for the TODAY in the health and wellness space.
  • Use analytics to see how our platforms are performing against KPIs and brainstorm ideas to help reach new audiences to meet those goals
  • On certain occasions, attend in-person events to capture social moments, such as ‘Start TODAY’ events
  • Effortlessly communicate day-to-day social tasks across the newsroom
  • In free time, help prep evergreen social assets and videos and larger projects
  • This position has been designated as hybrid, generally contributing from the office a minimum of 3 days per week.
Qualifications
  • 3+ years of experience working in original video and/or social video content
  • Expert videographer and video editor, comfortable working independently and creating digital video content from start to finish.
  • Proficiency in Adobe Premiere, Photoshop and social in-app editing tools
  • Fluent in the culture of social media and what resonates with audiences on social, particularly TikTok, Instagram and emerging social media platforms
  • Comfort being an independent self-starter, but also part of a multi-location, multi-time zone team
  • A strong understanding of analytics, and the ability to provide informed feedback on content performance
  • Comfort and confidence working with on-air talent, celebrities and high-profile guests
  • A passion for all things fitness, nutrition, and self-care
Salary range: $65,000 - $90,000 

Job Type Full Time 
Weekly Limit N/A
Shift Day
Attached Files
N/A